In the heart of Africa’s luxury fashion renaissance, one name continues to rise as a symbol of excellence, vision, and Pan-African pride: Elimes Outfit.
Founded by Elijah Badmus, Elimes Outfit is more than a clothing brand; it is a movement dedicated to transforming African executives into global style icons while celebrating the continent’s rich sartorial heritage.
A Vision Rooted in Purpose:
For Elijah Badmus, fashion is not just business — it is destiny. Inspired by Revelation 5:10, which speaks of men reigning as kings and priests, he sees clothing as a powerful expression of identity and leadership.
From childhood, watching his father press clothes with precision, to styling friends and lecturers during his university years, Elijah’s passion has always been clear: to help people not only look better, but also think and feel better about themselves.
“Bridging Ghana and Africa through premium style means redefining African apparel for executives — pieces that reflect heritage, suit our climate, and carry the spirit of Africanism,” he explains.
“When an African man wears our bespoke regalia, kaftan, or safari, he feels special, unique, and globally competitive.”
The Elimes Outfit Man:
Elimes Outfit has clothed some of the continent’s most distinguished figures — ambassadors, central bank governors, ministers, and captains of industry. These are men of delicate taste who desire discreet elegance, sober yet commanding looks, and bespoke pieces that set them apart as leaders and role models.
But what truly distinguishes Elimes Outfit from other brands is not only the quality of its garments, but the 360-degree excellence in service. Clients are attended to at their convenience — whether at the office, at home, or even at leisure.
And with the fastest bespoke production cycle in Africa, an executive kaftan can be ready in under seven hours in Accra, or delivered across West and Central Africa within three days.
Growth Across Africa:
Today, Elimes Outfit has a presence in 14 African countries, with flagship stores, local partnerships, and brand representatives across the continent. The response has been nothing short of remarkable.
Elijah recalls one memorable moment: flying personally to deliver and style a client for his MBA ceremony — a testament to the brand’s dedication to service and excellence.
Innovation Through DOXAZO:
Innovation is central to the Elimes Outfit DNA. Through investments in technology and highly trained professionals, the brand ensures both speed and consistency without compromising luxury.
The recent DOXAZO Collection exemplifies this spirit, with groundbreaking designs like thenon-lining Safari suit — a western-inspired concept adapted to Africa’s climate. “The client response has been overwhelming,” Elijah notes. “It’s as if we created exactly what they’ve been waiting for.”
The CEO as Captain of Industry:
As a leader, Elijah Badmus embraces his role as a captain of African fashion with humility and faith. “I believe challenges are invitations to call forth the God-dimension within me,” he says. “Fashion in Africa is vast, like an ocean. My joy is that our success inspires others to see the possibilities and pursue their own dreams.”
His journey reflects resilience, faith, and a relentless commitment to excellence. By pioneering ready-to-wear luxury menswear across Africa, Elijah has opened doors for countless young designers to see that African fashion can generate wealth and global recognition.
The Future of Elimes Outfit:
The months ahead mark a new era. Elimes Outfit will launch its Presidential Flagship Store in Accra this October, followed by a flagship in Abidjan and the reopening of its Libreville store. In December, the brand will host its first individual fashion show — The Elimes Experience — in Ghana, an event that will merge fashion, culture, leadership, and networking in one extraordinary showcase.
Looking ahead, Elijah envisions Elimes Outfit as a major force in global luxury fashion. While challenges of scalability and distribution remain, the brand is building deep roots across Africa as the foundation for international expansion.
“African fashion is already on the path to global dominance,” he affirms. “Our role is to nurture that momentum, connect Africa’s executives to their heritage, and present our continent to the world through style.”
Conclusion:
From Accra to Libreville, from kaftans to safaris, Elimes Outfit is not only shaping how African executives dress — it is redefining how they are perceived. With passion, innovation, and faith, Elijah Badmus is proving that Africa’s kings and priests can indeed reign in style.
Press & Contact Information:
WhatsApp: – Gabon: +241 (0) 76473390 / Ghana: +233 554 860 535
Website: www.elimesoutfit.com
Instagram: @elimesoutfit
Facebook: Elimes Outfit
